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General Electric Molecular Imaging Modality Manager RCIS in Moscow, Russia

Job Description Summary

The Modality Leader is accountable to grow sales revenue and margins for GEHC MI within RCIS Region in EMEA. The Modality Leader executes a coherent product differentiation and commercial strategy for their MI & optimizes the use of resources in conjunction with the EMEA MI Modality Manager or Zone Manager to cover market potential for MI product range in order to achieve the Operating plan.

The Modality Leader has direct management of the Product Sales Specialists (PSS) in the assigned RCIS region. They will assist and contribute to the coordination of One GEHC account activities in conjunction with their Regional MI Modality Leader or Zone Managers and their teams of Account Managers/Executives to bring maximum business results and customer satisfaction to GEHC.

Job Description

The Modality Leader is responsible for:

• Achieving the quarterly and yearly Product/Solution/Service P&L OP targets (Orders, Sales, Contribution Margin) for assigned geographical area

• Forecasting of pipeline and sales per the normal reporting cycles within the Product Business unit and Geographical Region

• Providing input to the formulation of the yearly business planning cycles for within their Product Business Unit and Geographical Region

• Continuously developing deep clinical and technical knowledge including awareness of current and future trends in healthcare technology and funding mechanisms

• Continuously updating the understanding of the customers’ changing clinical and operational issues and challenges

• Understanding and analyzing market dynamics and competition to develop business opportunities for the App. Sp. /Sales Sp. teams and account teams in the geography; providing ongoing feedback to management, Region and marketing

• Educating and coaching the differentiation (position, value position and key messages) of the product/solution/service within the assigned territory; acting as a reference point to the Regional/LCT account teams regarding differentiation of the products

• Executing the strategy with KOLs in product relevant care areas; maintaining professional relations with key customers, government & administrative representatives, in order to ensure understanding of the needs;

• Ensuring and validating up to date knowledge of product positioning and differentiation messages within the App. Sp. /Sales Sp. teams as well as relevant account teams

• Determining the market potential for the product/segment and prioritizing the opportunities in conjunction with relevant marketing and regional SFE resources

• Driving performance management within the team, providing feedbacks regarding operating mechanisms and management of the appraisal system

• Organizing “infield coaching” sessions with each member of the team on covering and managing opportunities/territory, differentiating and presenting the value of the products;

• Providing regular, timely, and productive development feedback; providing feedback for a team regarding company, region product strategies and customer insights

• Creating regular opportunities for team members to share the best practices on opportunity management

• Being a role-model for a team, utilizing GEHC resources and networks to create and manage opportunities

• Coaching and assisting the App. Sp./Sales Sp. with the differentiation of the product offerings during the various stages of the sales process to actively move the customer through their decision making process towards a successful outcome for GE

Additional Information

Relocation Assistance Provided: No

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