General Electric Strategic Marketing Leader - OFS & OFE in Jebel Ali, United Arab Emirates

Role Summary:

The Strategic Marketing leader demonstrates accountability for supporting the region in analyzing and assessing the regional market dynamics. In this role, you will conduct the market assessment for OFS and OFE product companies, across MENATI countries ensuring alignment with the Global marketing team. You will deliver industry and customer knowledge and engage in strategic assessments to identify growth opportunities in under-penetrated and new markets.

Essential Responsibilities:

• Develop and share a thorough understanding of the regional market dynamics and competitive environment across the Upstream portfolio including but not limited to:

o Dynamics and trends in the O&G industry within the region

o Regional Customer analysis

o Competitive environment

o Pricing impact

o Political, economic, and regulatory challenges

• Establish and review the region market size (SAS) by product company and country

• Development of key regional deliverables e.g. Growth Strategy Plan (GSP), quarterly Blueprint Reviews (BPR) and business reviews

• Support development of strategic plans for KA, new markets, and growth opportunities

• Support tactical regional project needs as required


• Masters or at least Bachelor’s degree preferably in Engineering

• Minimum 10 years’ experience of which 5 years in Sales & Marketing with demonstrated marketing analysis skills

• Demonstrated understanding of the O&G market, regional business climate and practices

• Knowledge of BHGE Products & Services

• Strong oral and written communication skills and demonstrated presentation skills

• Strong analytical and organizational skills

• Ability to work under tight deadlines

• Good inter-personal and leadership skills

Desired Characteristics:

• Financial acumen

• Project management skills; Ability to work across functions and organizational boundaries to quickly mobilize stakeholders and resources

• Strong influencing skills

About Us:

GE is the world's Digital Industrial Company, transforming industry with software-defined machines and solutions that are connected, responsive and predictive. Through our people, leadership development, services, technology and scale, GE delivers better outcomes for global customers by speaking the language of industry.

Locations: United Arab Emirates; Jebel Ali