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General Electric Business Development Leader in Imperial, Pennsylvania

Job Description Summary

As the Business Development Manager for the SW Pennsylvania and North West Virginia markets, you will own and drive the competitive break-in account sales penetration strategy for the diagnostic imaging portfolio. This is an exciting opportunity for someone that is competitive and likes a challenge, as you will have an opportunity to increase market share in accounts not currently purchasing our equipment.

GE Healthcare is a place with big impact. We unlock opportunities for our people, our customers, and their patients, turning big ideas into realities that advance global healthcare.

Job Description


  • Drive competitive equipment and service account conversation.

  • Grow visibility and drive win rate in assigned geography.

  • Deliver annual orders and revenue sales targets; maximize profit margin on equipment and service contract sales.

  • Develop and cultivate long-term relationships with key management within the customer organization, many of which will be new relationships for GE Healthcare.

  • Leverage (CRM tool) to track customer and account activity, to map visibility and drive market share, as measured by NEMA.

  • Proactively communicate and collaborate with your account community team including Service sales and service delivery, GE Capital and Account Executives.

  • Leverage Region Modality Leaders (RML’s) and Zone Modality Leaders (ZML’s) as product business managers to learn product and qualify opportunities; drive closure with site visits and co-developed negotiation strategy.


  • Bachelor’s degree and a minimum of 3 years selling experience OR an associate degree with a minimum of 10 years selling experience OR a high school diploma with a minimum of 15 years selling experience

  • Proven experience carrying large quotas and working with long sales cycles, as well as demonstrated success at meeting and exceeding those quotas.

  • Must be willing to live within the territory (North West VA or SW Pennsylvania)

Desired Characteristics

  • Previous experience in the Healthcare industry

  • Proven experience and success selling diagnostic imaging products

  • Technical Imaging product knowledge

We expect all employees to live and breathe our behaviors: to act with humility and build trust; lead with transparency; deliver with focus, and drive ownership –always with unyielding integrity.

Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you’d expect from an organization with global strength and scale, and you’ll be surrounded by career opportunities in a culture that fosters care, collaboration and support.


GE offers a great work environment, professional development, challenging careers, and competitive compensation. GE is an Equal Opportunity Employer ( . Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

GE will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).

As a federal government contractor, GE may in the future be required to have U.S. employees fully vaccinated against COVID-19. Some GE customers currently have vaccination mandates that may apply to GE employees.

Relocation Assistance Provided: Yes