General Electric Product Line Manager – Wireline Deployment Devices (CWI) – Houston, TX in HOUSTON, Texas

Role Summary:

About Us:

Baker Hughes, a GE company (NYSE:BHGE) is the world’s first and only fullstream provider of integrated oilfield products, services and digital solutions. Drawing on a storied heritage of invention, BHGE harnesses the passion and experience of its people to enhance productivity across the oil and gas value chain.

BHGE helps its customers acquire, transport and refine hydrocarbons more efficiently, productively and safely, with a smaller environmental footprint and at lower cost per barrel. Backed by the digital industrial strength of GE, the company deploys minds, machines and the cloud to break down silos and reduce waste and risk, applying breakthroughs from other industries to advance its own.

With operations in over 120 countries, the company’s global scale, local know-how and commitment to service infuse over a century of experience with the spirit of a startup – inventing smarter ways to bring energy to the world.

Follow Baker Hughes, a GE company on Twitter @BHGECo, or visit us at

Role Summary:

Baker Hughes, a GE company is seeking a Product Line Manager, Wireline Deployment Devices for Well Intervention. This role will focus on the commercial strategy for all wireline setting tools. This role manages a continuous process of improving and optimizing the product line by working to streamline and rationalize product offerings, successfully introducing new products, maximizing profitability of product portfolio, and being the key liaison on products and technology between operations, regional application engineering groups, sales, manufacturing, marketing and our customers. The individual will also be required to represent the product line and BHGE in outside discussions & technical forums and handles special projects as required

Essential Responsibilities:

  • Strong business acumen to drive a strategic vision to grow a product line in a wide variety of environments and meeting our client’s demands.

  • Extensive business skills necessary to maximize gross margins and improve operational efficiency.

  • Extensive knowledge of business plans, customer requirements, and market demands.

  • Develop and implement strategic and tactical marketing plans for introduction of business into new and existing markets.

  • Drive a strategic vision to grow a product line in a wide variety of environments and meeting our client’s demands.

  • Assess trends in industry, emerging technologies, and competition.

  • Provide insight into merger and acquisition opportunities to enhance product portfolio.

  • Drive all facets of product development (idea conception, justification, engineering, manufacturing, marketing, product launch, sales, and product life cycle)

  • Boost innovation indicators through the development of new product revenue streams


  • Bachelor's Degree in engineering, engineering technology or business.

  • 8 + years engineering, operations, or marketing experience

  • Direct experience with engineering, operations, sales and marketing of North America unconventional wireline deployed systems

  • Experience related to ballistic and non-ballistic systems utilized within wireline deployed systems.

  • Understanding of North America competitive landscape within unconventional wireline deployed systems and ballistics.

  • Ability to interact with all levels of management.

  • Must be able to work independently and prioritize effectively.

  • Valid passport is required for travel

  • Must be authorized to work in the US without sponsorship

Desired Characteristics:

  • Travel locally and to international locations in support of product line is expected

  • Provide after-hours product line support as required

  • Proficient in Microsoft Office, SAP

  • Commercial experience including pricing

  • Good working knowledge of mechanical tool design & engineering drawings


Houston, TX 77040

Baker Hughes, a GE company is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. Learn more at

Locations: United States; Texas; HOUSTON

GE will only employ those who are legally authorized to work in the United States for this opening.