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General Electric Graphic Design Leader in Home/Remote/Alternate, United Kingdom

Job Description Summary

As a Graphic Design Leader, you’ll lead our internal efforts to bring Healthcare digital content, digital engagement and design to the next level. This individual will manage and execute graphic design and visual elements for the Healthcare Digital business, across internal and external channels. This role will work within the Marketing Communications team to deliver engaging campaigns and content that support the GE Healthcare brand, drive awareness, and support all lead generation efforts.

GE Healthcare is a leading global medical technology and digital solutions innovator. Our mission is to improve lives in the moments that matter. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.

Job Description

Responsibilities:

  • Ownership of Healthcare Digital brand standards, design templates and governance around our internal and external visual representation of the business, enabling global execution across all regions

  • Partners with the corporate brand team to manage brand guidelines, templates, brand activation, and style guides

  • Ability to provide creative concepting for campaigns, events, and product launches

  • Aligns with cross functional leaders in MarComm, Marketing Operations, Sales Enablement and Customer advocacy to support all activation points

Graphic Design

  • Responsible for design execution across a variety of content assets to deliver clear, compelling and consistent content throughout the buyer’s journey including reports, whitepapers, infographics, PPT decks, sales materials, and others

  • Supports marketing execution with imagery for digital assets including landing pages, emails, social media, blog, website, events, newsletters, and virtual experiences

  • Delivers consistent cutting edge, relevant, compelling designs targeted to key personas to inspire action and engagement, driving lead generation

  • Partners with external agencies as needed to ensure consistency in approach, across regions

Video

  • Support product marketing by assisting with video production including animation through agency partners

  • Experience with video editing in order to maximize the use of webinars, internal presentations and other related video content

Process & Internal Communication

  • Creation of an internal process to manage design requests from the global teams, including in-scope and out-of-scope directives and guidance on internal vs external agency engagements

  • Daily management of design elements, source files and completed assets to enable access by regional teams, as well as support compliance of completed assets

Qualifications/Requirements:

  • Bachelor’s Degree in Marketing, Business Administration, Communications or related field

  • 5+ years’ experience on client or agency environments as a designer

  • Capacity to learn the Healthcare Digital market and its products

  • Experience with graphic design execution as well as concepting

  • Experience with video editing and production

  • Experience with budget management, soliciting vendor proposals and cost estimates, and tracking and managing costs with vendors.

  • Capacity to travel as needed

Desired Characteristics:

  • A self-starter who takes initiative, enjoys problem solving, and is eager to learn and grow in a fast-paced environment

  • Experience in healthcare or regulated environments

  • Innovation – develop new ideas through collaboration and execute on creative ideas

  • Strong analytical and process skills

  • Team oriented – ability to work well with diverse, cross-functional teams

  • Excellent oral and written communications skills

  • This position is flexible on location

GE Healthcare is an Equal Opportunity Employer where inclusion matters. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you’d expect from an organization with global strength and scale, and you’ll be surrounded by career opportunities in a culture that fosters care, collaboration and support.

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Additional Information

Relocation Assistance Provided: No

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