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General Electric Regional Sales Leader, Interventional Radiology, Card & Hybrid OR in E Cleveland, Ohio

Role Summary:The clinical and technical commercial expert for Interventional Radiology & Cardiology products in an assigned territory, Columbus, Pittsburgh, Indianapolis and West Virginia.

Essential Responsibilities:ACCOUNT OWNERSHIP

  • Develop relationships with key clients – IR, Cath, OR Physicians/Lab Directors/C-Suite/Biomedical Engineering/etc. – in every account in the assigned territory

  • Lead strategy for account development and market share growth in each clinical segment

  • Lead strategy for managing current GE Install Base – replacement with GE for aging IB, and plan for customer satisfaction of non-aged IB.

  • Prospect for new business in territory through territory plan, IB analysis and activate marketing programs

  • Responsible for owning physician coverage strategy and developing strategic relationships.

TERRITORY MANAGEMENT

  • Create & manage a business and territory plan including: funnel growth strategy, competitive break in strategy, development of key physicians as advocates, and replacement of aging install base targets

  • Leverage data analytics to gain insights and set an actionable plan for – targeted funnel growth, imbalance of product installs, etc.

  • Demonstrate effective territory management skills including account prioritization, time management, etc. to cover all accounts effectively both in and out of buying cycles.

ACCOUNT COMMUNITY LEADERSHIP

  • Lead ongoing training and support for Account Community team, building their expertise to increase visibility and funnel growth.

  • Build customized and targeted plans for each Imaging Account Manager with actions to track and metrics for success.

  • Collaborate proactively with the GE account community (Imaging Generalists, Account Executives, Field Engineers, Project Managers, etc.) to increase early visibility to opportunities and provide a broader solution for the client

  • Network and effectively leverage relationships with key reps both inside GE and outside GE in relevant clinical spaces with shared call-points.

SALES EXPERTISE

  • Own Interventional opportunities through the full sales cycle - prospecting, qualifying, building strategy, delivering value proposition, presentations, pricing strategy, all meetings & follow up, installation, post-sale satisfaction, etc.

  • Expert clinical & technical presenter

  • Expert in differentiating GE’s product offerings by conveying compelling value propositions customized to the client needs in a complex clinical & technical sale

  • Utilize creative methods for memorable product marketing including digital tools (iPad apps, 3D room renderings, etc.)

  • Lead local effort to support trade shows & scientific meetings

Qualifications/Requirements:

  • Bachelor’s degree and a minimum of 2 years selling experience OR an associate degree with a minimum of 5 years selling experience OR a high school diploma with a minimum of 10 years selling experience

  • Previous experience and proven success in medical device and/or capital equipment sales

  • Ability to synthesize complex issues and communicate in simple messages

  • Excellent negotiation & closing skills

  • Strong presentation and relationship building skills

  • Excellent computer and analytical skills

  • Ability to energize, develop and build rapport at all levels within an organization and work well within a team

  • Must be willing to be located in assigned region

  • Valid motor vehicle license

  • You must be legally authorized to work in the United States without restriction

Desired Characteristics:

  • Master of Strategic selling (formal training in sales techniques like Miller Heiman, etc.)

  • Driven, self-starter

  • Proactive curious learner

  • Demonstrate ability to leverage internal and external resources to maximize sales strategy

  • Ability to leverage analytics to drive insights and build sales strategy

  • Clear Thinker

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About Us:GE (NYSE:GE) drives the world forward by tackling its biggest challenges. By combining world-class engineering with software and analytics, GE helps the world work more efficiently, reliably, and safely. GE people are global, diverse and dedicated, operating with the highest integrity and passion to fulfill GE’s mission and deliver for our customers. www.ge.com

GE offers a great work environment, professional development, challenging careers, and competitive compensation. GE is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, gender (including pregnancy), sexual orientation, gender identity or expression, age, disability, veteran status or any other characteristics protected by law.

Additional Eligibility Qualifications:GE will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).Additional Locations:United States;Indiana, Ohio, Pennsylvania, West Virginia;Columbus, Pittsburgh, Indianapolis;

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