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General Electric Media Relations Specialist in Chicago, Illinois

Job Description Summary

As the Media Relations Specialist, you will report into the Executive Director of External Communications. You will be a critical member of GE Healthcare’s external communications team, a passionate storyteller with experience working in the fast-paced news environment, understands public relations and the media landscape. You are expected to deliver on a strategic media relations strategy that supports key GE Healthcare initiatives, responsible for the development and implementation of public, social and media relations strategies to advance business and reputation goals and secure coverage. You will develop and nurtures national, trade and social media relations, creates thought leadership content and supports reputation and issues management.

GE Healthcare is a leading global medical technology and digital solutions innovator. Our mission is to improve lives in the moments that matter. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.

Job Description

Essential Responsibilities:

  • Develop business communication materials in support of company goals, priorities, and initiatives, including creative news pitches, key messages, talking points, meeting presentations announcements and award submissions.

  • Monitor media coverage and provide regular coverage reports related to the business, relevant industry trends, product lines, competitive landscape, and issues management

  • Work closely with business teams to support external PR campaigns, digital/social initiatives, product initiatives and other related opportunities

  • Establish and develop key relationships with journalists and other key influencers by managing appropriate access to executives to build understanding and confidence

  • Partner with the brand and storytelling team, culture communications and global colleagues in the development and dissemination of main messages to appropriate audiences based on business objectives

  • Assist in the creation of pitch materials, storytelling, narratives and related content, including earned, owned and social media

  • Manage regular reporting for the communications function, including media monitoring, event coverage recaps, share of voice and social media reports

  • Build and manage a media database across trade, healthcare, and national media outlets

  • Collaborate with internal communications team to highlight important news moments within the company

Qualifications/Requirements:

  • Bachelor’s degree in Journalism, Communications, Public Relations, English or a related field.

  • A minimum of 3+ years of experience in a corporate communications function, media relations or PR agency

  • Clear thinking, creative communication and problem-solving skills with demonstrated success leading multiple projects/initiatives

  • Demonstrates a clear understanding for news and is proactive when opportunities arise – creates moments tapping into relevant and current topics rather than only waiting for news to be handed to you

  • Can cross news over the line landing coverage that supports and drives key business priorities

  • Excellent oral and written communications skills with ability to simplify complex issues

  • Can effectively and positively manage multiple projects, set priorities and execute on tight deadlines

  • Able to work across multiple levels, functions and regions in a complex business matrix

  • Willing to work outside of the traditional workday to support news of the day moments

Desired Characteristics:

  • Strong interpersonal skills and demonstrated teamwork skills

  • Natural curiosity, interest and understanding of current affairs, politics and public opinion; the ability to gauge the effects of these on present and future business plans

  • Flexible and adaptive to changing priorities; quick learner and self-starter

  • Integrity: accepting and adhering to high ethical, moral, and personal values in decisions, communications, actions

Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you’d expect from an organization with global strength and scale, and you’ll be surrounded by career opportunities in a culture that fosters care, collaboration and support.

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GE offers a great work environment, professional development, challenging careers, and competitive compensation. GE is an Equal Opportunity Employer (https://assets.phenompeople.com/CareerConnectResources/GE11GLOBAL/en_global/desktop/assets/images/poster_screen_reader_optimized_w_supplement.pdf) . Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

GE will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).

As a federal government contractor, GE requires U.S. employees to be fully vaccinated against COVID-19 unless you receive an approved medical or religious accommodation. Proof of vaccination will be required.

Relocation Assistance Provided: Yes

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