GE Marketing Automation Developer in Budapest, Hungary

Job Number

2787039

Business

GE Global Operations

Business Segment

Global Operations EUR & RCIS

About Us

GE Global Operations is GE's multi-functional shared services organizations focused on delivering better outcomes at lower cost for our businesses and our customers. The strong partnership between Global Operations and GE Businesses creates a collaborative work culture and broadens best practice and industry knowledge sharing across the enabling functions. We believe that by keeping GE customers at the heart of everything we do, we will help GE work smarter, better and faster, allowing GE businesses to be more competitive in the global marketplace.

We are teams of functional process and domain experts, focused on the solutions that deliver results for the company. We think Big, we act as One, We deliver with Speed … so GE Works

Posted Position Title

Marketing Automation Developer

Career Level

Experienced

Function

Marketing

Function Segment

Research and Analytics

Location(s) Where Opening Is Available Hungary

City

Budapest

Postal Code

1138

Relocation Assistance

No

Role Summary/Purpose

In particular, a Marketing Automation Developer understands how toaccelerate growth by creating scalable marketing programs through automation. You have a passion for operational efficiency and thrive on driving revenue through automation.

Essential Responsibilities

  • Createplatform independentHTML/CSS templates optimized for deliverability

  • Technical setup of marketing campaigns, connected to CRM platform

  • Deliver reportsfor campaign success evaluation

  • Optimize materials for campaign tracking and attribution

  • DevelopoptimizedHTML landing pagesfor mobile/desktop viewing

  • Progress marketing and sales productivityby understanding workflow processes

  • Work cooperatively across departments within GE

Qualifications/Requirements

  • Advanced Englishknowledge

  • Experience in creating HTML templatesand optimized HTML landing pages for mobile/desktop viweing

  • Experienced inlead nurturing, marketing automation, and/orweb analyticsrequired (Marketo knowledge preferred)

  • Familiarity withCRM systems(Salesforce.com or similar) and tracking tools to assess campaign effectiveness

  • A strongknowledge of marketing automationand email marketing best practices

  • Previous work experience withMicrosoft Excel

Desired Characteristics

  • SSCHU